Navigating the AI Frontier: How Marketers Embrace Technology to Thrive in the Digital Age
AI in marketing Report 2023
HOW MARKETERS ARE ADAPTING IN AN AL WORLD
for marketers, AI is everywhere...
74%-> Of marketers are using AI weekly or more frequently.
And there's a lot of excitement around AI amongst Marketers.\
73% - Of marketers say AI Making their job easier. 75% - Of marketers Feel AI helps them do their job better.
Many are preparing for a future where AI is a part of their planning process.
91% - Of marketing teams say they are prepared to adapt their strategies to the new AI landscape
However, there are still fears of how AI will affect job Security.
27% - Of marketers fear that AI will challenge their job safety.